A long-lasting lipstick that makes lips look alive with an enduring vibrancyin comfortably bold, limited-edition colors.- Utilizes Vibrancy Lasting Technology.Provides a lush gloss and vivid redness that seems to come from within, for a lasting finish throbbing with vibrancy.- Forms a thick veil that makes lips feel plump and springy with every movement, for a long-lasting supple finish that resists creasing and smearing and hides wrinkles.- Formulated with 5R Vibrant Base, a vivid red color that infuses the lips with vibrancy, and Color Lasting Pigment, which keeps the color bright. Blends with and enhances the beauty of any skin tone.- A comforting, smooth texture that conforms to the lips evenly and adheres tightly.- Envelops the lips to lock in moisture, protecting them from dryness and roughness. Leaves bare lips looking beautiful even after the lipstick is removed.- The oil base, in affinity with the lips, acts as a moisturizing veil, wrapping the lips in color and moisture.