When those white flakes appear, all we want to know is how to prevent dandruff and quickly. Our solution is Dove Nutritive Solutions Anti Dandruff Shampoo; the formula gets to work fast, starting to clear up flakes and fight the symptoms of dandruff from the first wash. Were so confident in our anti-dandruff shampoo because weve clinically tested the results. The formula made with ZPTO is proven to be successful at removing dandruff, relieving an itchy scalp and clearing up those white flakes with regular use**. And, because Dove Nutritive Solutions Anti Dandruff Shampoo is mild enough, you can use it every day. The unique formula nourishes from root to tip, combining beautiful hair results with effective dandruff relief**, for hair you can be proud of in no time. *Dove Dandruff Care System vs. Non-Conditioning Shampoo **No visible flakes with regular use ***Soft, smooth hair with regular use