Product Description Inspired by the upward force of air pressure and its lifting ability, Densify is a non-tack gel liquid that thickens each individual hair fibre. With certified organic Australian Basil Leaf extract, it provides matte texture, style support and medium to firm hold. The Elements styling range is inspired by the four natural elements (Fire, Water, Wind and Earth) and is designed to complement our Australian outdoor lifestyle. These natural based styling products help to create natural looking styles. Containing a new generation polymer, this range allows you to have all day hold with flexibility, movement and no tacki-ness or crunchiness. Contains Certified Organic Fair Trade ingredients and UV sun protection. De Lorenzo is Australian Made & Owned!